Advanced Strategic Management

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Strategic management has evolved beyond traditional models. It demands a dynamic, forward-thinking approach that integrates competitive analysis, innovation, and agile decision-making. This course is designed for experienced professionals looking to refine their strategic acumen, anticipate market shifts, and lead with a competitive edge.

Objectives

By the end of this course, participants will be able to:

• Apply advanced strategic frameworks to real-world scenarios.
• Analyze competitive environments using models like Blue Ocean Strategy and Porter’s Five Forces.
• Develop and implement strategies that drive sustainable growth and innovation.
• Lead strategic change initiatives with confidence.
• Align resources and capabilities with strategic objectives.

who should attend

This course is ideal for:

• Senior managers, executives, and directors responsible for strategy.
• Business owners and entrepreneurs looking to scale operations.
• Strategy consultants and analysts enhancing their toolkits.
• Professionals transitioning into strategic roles.
• Corporate leaders aiming to stay ahead in competitive industries.

Course Outline

Day 1: The Evolution of Strategic Management

• From traditional to modern strategic management.
• Advanced applications of SWOT, PESTEL, and Porter’s Five Forces.
• The role of disruptive technologies and globalization.
• Case Study: How Netflix and Apple redefined industries.
• Workshop: Evaluate your organization’s strategic position.

Day 2: Competitive Advantage and Market Positioning

• Sustaining competitive advantage in dynamic markets.
• Differentiation vs. cost leadership strategies.
• Blue Ocean Strategy: Creating uncontested market space.
• Simulation Exercise: Redefining a product or service.
• Reflection: Identifying gaps in your market.

Day 3: Strategic Innovation and Business Model Transformation

• Integrating innovation into strategic management.
• Business model tools: Canvas and Lean Startup.
• Managing risk while fostering innovation.
• Guest Lecture: Lessons from leading tech startups.
• Group Activity: Designing an innovative business model.

Day 4: Strategic Decision-Making in Complex Environments

• Navigating uncertainty with scenario planning.
• Systems thinking and complexity theory in strategy.
• Cognitive biases in strategic decision-making.
• Case Study: Recovering from strategic missteps (e.g., Nokia, Kodak).
• Workshop: Applying decision-making frameworks to real challenges.

Day 5: Execution and Strategic Leadership

• Bridging strategy formulation and execution.
• Aligning resources and culture with strategic goals.
• Leading strategic change and overcoming resistance.
• Capstone Project: Presenting a strategic plan.
• Peer Review & Feedback session.